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Old 04-25-2010, 10:06 PM   #4
Edward Hamilton
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Join Date: Mar 2007
Location: Sailboat in the Caribbean and hotels.
Posts: 4,796

41% of the Canadian dark rum market? That's a lot of dark rum. Considering that there are a number of dark rums in Canada, Appleton, Bacardi and Cruzan to name a few that number seems a bit high to me.

Even if Lemon Hart removes the Demerara Rum test from their label it won't be the same rum that Americans are used to and unless it's very good it probably wouldn't make it in the US market. There's that ingredient called authenticity that is hard to beat.
Edward Hamilton
Ambassador of Rum
Ministry of Rum

When I dream up a better job, I'm going to take it. In the meantime, the research continues.
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